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Resumen
The Ehrenberg-Bass Institute for Marketing Science is the world’s largest centre for research into marketing. Ehrenberg-Bass is an independent, non-profit research institute based at the University of South Australia in Adelaide. Previously named the Marketing Science Centre, it was elevated to institute status in 2005. It is the first university institute devoted to marketing science.
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The Ehrenberg-Bass Institute for Marketing Science is the world’s largest centre for research into marketing. Ehrenberg-Bass is an independent, non-profit research institute based at the University of South Australia in Adelaide. Previously named the Marketing Science Centre, it was elevated to inst
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Technical sheet
| Idioma original | 🇬🇧 EN |
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